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The Lego Movie : Poster Campaign
The Lego Movie 21/06/18 Poster Campaign LO: To explain the effectiveness of the campaign; to analyse using uses and gratification theory Lego Movie They have released over 20 teaser posters on their character so this would create and secondary audience. The secondary audience are adults because the posters have the characters from over films to memorise the old films to attract them.\ In the lego movie the gender stereotypes are in reverse because the woman int this are the dominant muscular person and the male is the more weak . 10 Mark essay Question The Lego Movie uses stereotypes but in a different way because it uses it in reverse because you see Emmet and Wyldstyle are the opposite to the stereotypical male and woman because the woman are shown as a weak harmless person unlike the male are the muscular .
Great work mastering the basics of; creating PS documents, adding images, cutting out shapes, adding text and adding basic effects. Target: experiment with more advance text effects.
ReplyDeleteNEXT TASK:
ReplyDelete- Create a new blog post (title: Analysing Horror Posters)
- Choose a horror poster and put the image of it on your post.
- Write three paragraphs about how the poster follows horror conventions and attracts an audience through the following; colour pallet choices e.g. what colours are used? What do they connote (make you think of)? Why do they attract the target audience?, Imagery e.g. what is the main image? What does it connote about the film genre/narrative? Why will the image attract the target audience?, Title/text e.g. what is the film called? Why does the title show the genre? Why will the title make the audience interested in the film?