Music Video

Music Video
22/1/18
LO: To Research Music Video Terminology And Choose Case Studies.



Music Terminology

  • Narrative - The lyrics often  reflected within the story.
  • Performance -Performance based on music video.

  • Concept - The theme of the music video that doesn't link with the song or lyrics. Doesn't have have a narrative.
  • Narrative: Illustration - Illustration is the simplest and easiest concept to base a music video around as it is just a  literal meaning to the song's lyrics in visual form.
  • Narrative: Amplification -When the music has a similar meaning but shown in a different way.


  • Narrative: Disjuncture - Ignores the content and the song and shows a completely different image to what they are singing about.



  • Performance Montage - Clips of different places were they perform and place it together to make a performance Montage.
Music Video Research


Name of Artist: Craig David.

Name of song: I Know You.

Genre: R&B/Soul.

Date The Song Was Realised in UK: Teenagers Having Fun and Having Big Dreams.

Type of Music Video: A Song That People Can Have Fun And Dance to. A also Relax.

Describe What Happened In The Music Video:Teenagers Getting Drunk And Having Fun At Their Mates House.

Who Features In The Video: Bastille

Normally the Artist/group is represented as:





 .




In the video the artist is represented as calm but also drunk and fits in nicely with other teenagers.
Lyrics of Craig David 'I Know You'
I know you, I know you
I know you, I know you, I know you
This gonna be a heavy night
Way too many dricks, ain't me even start it
Never need to apologize
We already know we're far from perfect
I fall to the curb
You laugh till it hurts
Who cares? We've been here so many times
We're all stumbling through the night
It doesn't matter, we're all together
And it's paradise in our minds
Falling together, arms round each other
I know you know me too
We're all stumbling through the night
But it's paradise in our minds
I know you, I know you
Stumbling
I know you, I know you, I know you
Stumbling
I can barely see in front of me
Strangers start to look like friendly faces
In the middle, I'm steady on my feet
And carrying the world is overrated

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